It’s already here. Fashion photography jobs? Already gone. Virtual stylists? On the chopping block. Here’s the timeline of AI taking over fashion.

The Rapid Transformation of Fashion: AI’s Accelerating Domination

The fashion industry is experiencing a seismic shift driven by the relentless advance of artificial intelligence technology. From photography to styling, traditional roles are quickly being displaced — often within astonishingly short timeframes. Here’s a chronological overview of recent developments that illustrate just how swiftly AI is redefining the landscape of fashion creation and presentation.

A Timeline of AI Disrupting Fashion

• January 2025: Startup Botika secures $8 million in funding, deploying AI-generated fashion models that can replace human photographers for small-scale brands almost instantaneously. This innovation marks the beginning of automation in fashion imagery (source).

• May 2025: Doji raises $14 million, launching AI-driven avatars capable of virtual try-ons that users can easily share on social platforms like TikTok, making digital fashion experiences more interactive and social (source).

• May 2025: Google introduces “AI Mode” into its shopping ecosystem, enabling virtual try-on features for hundreds of millions of products at the click of a button, heightening consumer engagement through automation (source).

• Two Weeks Ago: Alta captures $11 million to develop a comprehensive AI stylist platform that aims to fully replace traditional stylist roles, offering personalized fashion advice without human intervention (source).

• Two Days Ago: FASHN AI releases a high-fidelity virtual try-on model with an unprecedented resolution of 1MP, eliminating the need for human models in commercial styling images (source).

• Today: Google Doppl launches its platform capable of generating animated videos of virtual avatars dressed in various outfits, completely automated and in motion