It’s already here. Fashion photography jobs? Already gone. Virtual stylists? On the chopping block. Here’s the timeline of AI taking over fashion.

The Rapid Rise of Artificial Intelligence in the Fashion Industry: What You Need to Know

The transformation of the fashion world driven by Artificial Intelligence is accelerating at an astonishing pace. Traditional roles such as fashion photographers, stylists, and creative directors are being swiftly replaced or significantly impacted by cutting-edge AI innovations. Here’s a timeline of recent developments that underscore just how quickly this shift is unfolding.

A Peek into the Recent Evolution

Remarkably, all these changes have occurred within just the past few months—highlighting an unprecedented pace of technological advancement.

  • January 2025: The company Botika secures $8 million in funding, introducing AI-generated fashion models capable of replacing human photographers, particularly benefiting smaller brands seeking cost-effective solutions. Read more

  • May 2025: Doji raises $14 million, innovating virtual avatars designed for social sharing during try-on experiences, reminiscent of TikTok-style engagement. Concurrently, Google launches “AI Mode,” enabling virtual try-ons across a vast catalog of products worldwide. Details here and Google’s update.

  • Two Weeks Prior: Alta secures $11 million to develop a comprehensive AI stylist platform, effectively replacing traditional stylist roles in fashion retail. More information.

  • Just Two Days Ago: FASHN AI introduces a hyper-realistic, high-resolution virtual try-on model, eliminating the need for human models in commercial styling imagery. Explore the details.

  • Today: Google Doppl officially launches, allowing AI-generated videos of virtual avatars modeling outfits in motion—completely automated. See the announcement.

Implications for the Fashion Industry

Over the past six months, more

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