“Could Google’s Veo 3 be the start of playable world models?”

Could Google’s Veo 3 Signal the Beginning of Playable 3D World Models?

The realm of Artificial Intelligence continues to evolve at a rapid pace, with recent developments hinting at a future where computer-generated environments may become increasingly immersive and interactive. One area garnering significant attention is the development of world modelsAI systems capable of simulating physical environments in a manner that allows for dynamic interaction and prediction.

Understanding the Difference: World Models vs. Video-Generation Models

It’s essential to distinguish between video-generation models and world models. While video-generation algorithms focus on creating realistic video sequences that mirror real-world visuals, world models aim to simulate the underlying dynamics of an environment. These models enable AI agents to anticipate how their actions will influence the virtual world, laying the groundwork for more interactive and responsive digital spaces.

Google’s Ambitious Vision with Gemini 2.5 Pro

Google appears to be laying the foundation for such advanced simulation capabilities through its multimodal foundation model, known as Gemini 2.5 Pro. This powerful model is being targeted for transformation into a comprehensive world model, capable of mimicking certain aspects of human cognition and perception.

Earlier in the year, DeepMind introduced Genie 2, a system designed to generate expansive, interactive worlds resembling video games. Genie 2 demonstrated that AI could create seemingly endless varied environments, opening doors to fully playable virtual worlds. Following this progress, Google has assembled dedicated teams focused on developing AI that can accurately simulate physical environments and real-world dynamics.

Implications for the Future

The convergence of these technologies suggests a future where AI-driven virtual worlds could become highly realistic and interactive. Whether for gaming, training, or other applications, the potential to create playable 3D environments driven by sophisticated world models is an exciting prospect.

As Google continues to push the boundaries of AI simulation, we may soon witness the emergence of AI-powered worlds that not only look convincing but also behave in ways that mirror real-world physics and interactions. This leap could mark a significant milestone toward more immersive, intelligent digital experiences.

Stay tuned as this fascinating journey unfolds and we witness the dawn of truly interactive AI-driven virtual environments.

Sources:

  • TechCrunch: [Could Google’s Veo 3 Be the Start of Playable World Models?](https://techcrunch.com/2025/07/02/could-googles-veo-3-be-the

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