The Rise of AI in Fashion: The Timeline of Job Losses in Fashion Photography and Virtual Styling

The Rapid Evolution of AI in Fashion: What You Need to Know

In recent months, the fashion industry has witnessed a seismic shift driven by artificial intelligence. Roles that once required human expertise—such as fashion photographers and stylists—are swiftly becoming outdated. Let’s explore a timeline that highlights how AI technology is transforming the landscape at an unprecedented pace.

A Highlights Reel of AI Advancements in Fashion

• January 2025: The startup Botika secures $8 million in funding. Their AI-generated fashion models are now capable of replacing human photographers, especially for smaller brands seeking cost-effective solutions. Read more.

• May 2025: Doji raises $14 million, introducing AI-created avatars that facilitate virtual try-ons. These avatars make socially shareable style experiences, reminiscent of TikTok trends. Details here.

• May 2025: Google launches “AI Mode,” a new feature allowing virtually try-on capabilities across billions of products, dramatically enhancing online shopping experiences. More info.

• Two Weeks Ago: Alta announces an $11 million funding round to introduce a comprehensive AI stylist platform that could replace traditional styling roles entirely. Learn more.

• Two Days Ago: FASHN AI unveils a high-resolution virtual try-on model (1 megapixel), capable of generating hyper-realistic images without human models—streamlining commercial styling workflows. Check it out.

• Today: Google Doppl enters the scene, offering AI-generated videos where avatars showcase outfits in motion, fully automated and without human intervention. See the announcement.

The pace of innovation is staggering—just within the past half-year, we’ve