The Rise of AI in Fashion: Are Photography Positions and Virtual Stylist Roles Already Disappearing? A Timeline of the Shift
The Rapid Rise of AI in Fashion: Are Traditional Roles Obsolete?
The fashion industry is experiencing a seismic shift, driven by rapid advancements in artificial intelligence technology. Recent developments suggest that many traditional fashion roles—such as photographers, stylists, and even creative directors—are on the brink of significant transformation or disappearance altogether.
Let’s look at a timeline highlighting some of the most recent and impactful milestones in this AI-powered revolution, with a focus on the past week alone:
January 2025:
A startup named Botika secures $8 million in funding, introducing AI-generated fashion models that can replace human photographers. This innovation offers a cost-effective solution for smaller brands looking to produce high-quality visual content instantly. Read more
May 2025:
Doji raises $14 million to develop AI-powered avatars capable of virtual try-ons, making shopping experiences highly shareable on social media platforms like TikTok. These digital try-ons facilitate social engagement and user-generated content, revolutionizing the consumer experience. Details here
May 2025:
Google launches “AI Mode” within its shopping platform, enabling virtual try-ons across billions of products in real-time. This feature streamlines online shopping, reducing the need for physical prototypes and in-person fittings. Learn more
Two Weeks Ago:
Alta, a newer player in the market, raises $11 million to introduce a comprehensive AI stylist platform that can entirely replace traditional stylist roles. This all-in-one solution offers personalized fashion advice without human intervention. See the story
Two Days Ago:
FASHN AI unveils a hyper-realistic virtual try-on model with 1-megapixel resolution. This technological leap means human models may soon be a thing of the past for commercial styling images. [More info](https://fashn.ai/blog/fashn-v1-6-our-best-virtual
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