It’s already here. Fashion photography jobs? Already gone. Virtual stylists? On the chopping block. Here’s the timeline of AI taking over fashion.

The Rapid Evolution of AI in the Fashion Industry: A Timeline of Disruption

In recent months, the landscape of fashion industry jobs—ranging from photography to styling—has experienced unprecedented change driven by Artificial Intelligence. What once felt like a distant future is now unfolding before our eyes. Here’s a detailed overview of how AI technology is rapidly transforming the fashion sector, with a focus on the past week alone:

February 2025: AI-Generated Models Revolutionize Photography
AI startup Botika secures $8 million in funding, enabling smaller brands to instantly replace traditional human photographers with AI-generated fashion models. This shift is redefining what it means to produce fashion imagery. Read more

May 2025: Virtual Try-Ons and Shareable Avatars Take Center Stage
Doji raises $14 million to develop AI-powered avatars that facilitate virtual try-ons, making the experience highly shareable on social platforms like TikTok. Simultaneously, Google announces “AI Mode,” expanding virtual try-on capabilities to billions of products worldwide, making the process seamless and accessible. More info | Google’s Announcement

Two Weeks Ago: AI Stylist Platforms Attract Major Investment
Alta secured $11 million to introduce an end-to-end AI stylist capable of replacing traditional fashion consultants, heralding a new era of digital styling services. Details

Just Two Days Prior: Ultra-Realistic Virtual Models Emerge
FASHN AI launched a hyper-detailed, high-resolution virtual try-on model—capturing images at 1 megapixel—eliminating the need for human models in commercial styling imagery. Learn more

Today: Video Content Creation Becomes Automated
Google’s Doppl platform is now live,

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