Weekly Roundup: Latest Developments in Marketing and Social Media
Welcome to this week’s insightful exploration of the latest trends and updates in marketing and social media. 🎉
To kick things off, it’s worth noting that Instagram has been gradually decreasing the emphasis on hashtags recently. Don’t worry; I’ll provide you with practical guidance on selecting the most effective hashtags later on—stay tuned!
Now, let’s delve into the highlights from the past week.
🔥 Top 5 Highlights
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Political Content on Instagram and Threads: In a significant shift, Instagram and Threads will no longer automatically recommend political content. Users will now have the option to re-enable recommendations related to laws, elections, and societal issues. 🗳️
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Meta vs. Apple: Mark Zuckerberg confidently claims that Meta’s Quest 3 outshines Apple’s Vision Pro. Have you had a chance to try out Apple’s gadget? It seems to be the latest must-have among creators on TikTok. 🧐
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Changes in Ads Manager: Advertisers, take note! Meta is now encouraging users to purchase boosted posts via desktop to evade Apple’s application fees. 📝
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Biden’s Meme Strategy: President Biden appears to be leveraging the ‘Dark Brandon’ meme to engage with younger audiences effectively. 😄
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New U.S. Senate Legislation on Social Media: The U.S. Senate is preparing to pass groundbreaking legislation aimed at regulating social media platforms. 🗳️
✨ New and Noteworthy Updates
YouTube
- Shorts Goes Remixed: YouTube Shorts has introduced music video remixing, allowing creators to utilize songs that are no longer available on TikTok. 🎵
- Studio App Enhancements: YouTube Studio has received an update that now includes easier video uploading, product tagging, and gift membership features. 📹
- NBA Multiview for YouTube TV: Users can soon enjoy a ‘Build a Multiview’ feature, starting with NBA League Pass.
Instagram/Facebook
- Hashtags Limited: Instagram is now restricting the number of hashtags that certain users can attach to their posts, capping it at five. 🏷️
- DM Filter for Creators: Instagram has rolled out a new filter for creators to manage direct messages, allowing them to see only messages from followed profiles.
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