Weekly Marketing & Social Media Roundup: Key Updates and Trends
As we delve into the dynamic world of marketing and social media, it’s crucial to stay updated on the latest developments shaping these platforms. Here’s a roundup of the most significant happenings from the past week that should be on your radar.
🔥 Top Highlights
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Don Lemon’s Agent Responds: Following the unexpected cancellation of an upcoming show, Don Lemon’s agency has denied rumors that he demanded a $5 million advance plus a Tesla Cybertruck from Elon Musk.
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Senate Moves on TikTok: Legislators are intensifying efforts to declassify information regarding TikTok as they prepare for a public hearing ahead of a potential ban on the platform.
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Meta Adjusts Fees: In Europe, Meta has announced plans to reduce its ‘Pay For Privacy’ fees for Facebook and Instagram users, cutting the cost in half.
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Supreme Court Hearing: The U.S. Supreme Court has expressed skepticism about imposing limits on government contacts with social media platforms, leaving legal ramifications in question.
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Reddit’s Public Trading Surge: On its debut day on the stock market, Reddit’s shares experienced a noteworthy spike, exciting investors and indicating strong public interest.
✨ Noteworthy Updates
Meta Developments
- Meta faces calls to extend the availability of CrowdTangle, a tool for tracking election-related misinformation, until January 2025.
- The company successfully challenged a Brazilian court order that aimed to restrict the use of its name.
- Advertisers have initiated a class action lawsuit alleging that Meta has been overcharging for advertisements in the U.S.
- A new update allows users of Meta Verified on Instagram to subscribe via the web, saving $5 compared to the app store price.
Instagram Innovations
- A series of outages has affected Facebook, Instagram, and Messenger, marking their second significant disruption recently.
- Instagram is experimenting with longer Reels, extending the duration to three minutes, aligning with trends set by TikTok.
- The platform has revamped its search and hashtag features, enabling users to follow specific hashtag topics.
- Global rollout of ads featuring promo codes has begun, enhancing marketing capabilities for businesses.
- New metrics are available for users to see how followers are connected to their posts and Reels.
- Additional features under consideration include chat reminders and the option to hide the typing indicator in conversations.
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